Silverblade in the News: “‘The money is just not showing up’: Digital media companies are likely to wait even longer for payments”

by Lara O’Reilly at Digiday

Payment terms are stretching longer and late payments are becoming more prevalent in the digital media industry — trends that were already on the rise even before the coronavirus crisis hit.

“As everyone starts getting busier around the year end, trying to create a normal Q4, there will be less dry powder in the pipeline and more demands on operational resources,” Urban said. “When you go to hit the accelerator and there’s no gas in the tank, that’s when we’ll see how bad it is.”